MBA Admissions Tip: Applying to Business School as a Younger Applicant

August 24th, 2011

This weekly MBA admissions tip comes to us from our friends at Clear Admit. For more expert b-school admissions advice, check out their blog.

As many of our readers know, it has become increasingly common for younger individuals to apply to MBA programs.  Whereas the average age at the leading business schools has traditionally hovered at around 28 and the average amount of work experience at around five years, many programs are now carefully considering the more youthful end of the applicant pool.  Of course, the fact that admissions officers are taking a closer look at younger applicants does not mean that getting accepted to a top program is easy for this group.  In fact, it may be difficult for younger applicants to present themselves as fully prepared to contribute to an MBA program because they often lack leadership experience and extended business exposure.  This is especially true as they will be compared to their fellow applicants who have more years in the working world (often translating to more leadership experience and professional accomplishments).  With this in mind, we’d like to offer a few tips that will help younger MBA candidates leverage the strengths of their candidacies and become increasingly competitive applicants at their choice schools.

Note: For the purposes of this article, we’ll define “younger applicants” as ranging from zero to two years of experience (e.g undergraduate seniors and folks who are one to two years removed from their college graduation).

1) Have an exceptional academic profile. Ideally all MBA candidates will be able to present stellar GPA and GMAT scores, but for younger candidates this is especially crucial.  If younger candidates are likely to fall short in the “work experience” category, then their academic profiles are all the more important to show that they are prepared for the rigors of an MBA classroom.  Therefore it’s better if your scores (GMAT and GPA) are above than the published averages for schools’ incoming classes.  In addition, it will be to your benefit if you have received undergraduate scholarships and awards or graduated at the top of your class, as this indicates that you excelled relative to your peers.

2) Demonstrate your leadership experience and potential. Younger applicants may have only limited full-time professional experience.  Without much time in the working world, there is often less opportunity to move up and gain the responsibilities that lead to management and leadership experiences.  Despite this fact, one way to demonstrate your responsibility and management experience is through your participation in and leadership of extracurricular and undergraduate activities.  In short, as a younger applicant, it is important for you to use whatever experiences you have had thus far (internships, collegiate activities, part-time work, community service, etc.) to demonstrate your leadership and responsibility, displaying your experience as well as your potential for personal growth and ability to benefit your target MBA programs.

3) Have clear goals. Presenting a clear vision for the future is always a good strategy, as the majority of MBA programs are hesitant to accept students who they feel will get lost in the program’s available choices once they arrive.  For younger applicants this is even more crucial, as your relative lack of professional work experience could cause some concern about your ability to pinpoint your short- and long-term goals.  It is therefore important that you provide details about your planned career path, as well as demonstrate confidence that you will stick to this plan.  Applicants who have more years in the working world can draw on their experiences as proof that they understand their interests and work habits; as a younger applicant, you must demonstrate that you are able to do the same despite your relative inexperience.

4) Be able to explain why you are seeking an MBA now as opposed to later. It’s necessary for younger applicants to describe how the timing of their applications relates to their academic or work experiences to date as well as their future goals.  Your challenge will be to convince your target MBA programs that you are able to make a valuable contribution to their schools without further work experience.  In order to do this, you will need to demonstrate that continuing at your current job is not conducive to your future goals at this juncture.  You might also suggest that there is some degree of urgency related to the pursuit of yours goals, due to applicable circumstances such as a closing market opportunity, taking advantage of an industry trend, or making a transition in your career.    Having clear goals and a detailed career plan will help you explain why you must pursue a formal business education now in order to achieve your objectives.

5) Demonstrate your maturity. It’s important that younger applicants don’t let the adcom mistake their youth for immaturity.  One of the ways you can demonstrate your maturity is by showcasing your ability to analyze your actions, accept blame, and grow and learn from mistakes and failures, as these are trademarks of a reflective and mature individual.  An easy opportunity to do this is in essays that ask you to detail a failure, mistake, or setback.  In these essays, it is crucial that you do not appear petty, arrogant, or unable to accept or grow from criticism, as this would only further emphasize your youth.  Another way you can demonstrate your maturity is by focusing on your more recent work experiences and accomplishments.  Some of these might be from college, as you may not have had time to prove yourself in the working world, however, it’s generally best to try and use the most recent experiences possible, as these will provide a clearer picture of who you are today.  You may be tempted to use high school or grade school experiences as examples of leadership, challenges, and accomplishments, but because pre-undergraduate activities will make you appear younger than you are, they should ideally not be discussed in depth.

Adaptive Learning Roundtable, Part 2: Adaptive Tests vs. Pencil & Paper Tests [VIDEO]

August 24th, 2011

In Part 2 of our Adaptive Learning Roundtable, Knewton CEO Jose Ferreria, Knewton VP of Research David Kuntz, and Len Swanson, the man behind Knewton’s testing algorithm (and the former Executive Director of ETS) discuss what makes adaptive tests different than paper and pencil tests. Adaptive tests are widely credited as being more reliable — but why?

Before you watch the video, a few definitions: adaptive tests adapt to a test-taker’s ability level, yielding more efficient measurements of students’ proficiency levels at a given point in time. It is important to keep in mind that adaptive testing is not synonymous with adaptive learning, which tracks students’ proficiency levels over extended periods of time.

EdTech Tweets You May Have Missed: SchoolBook Launch, “Digital Natives,” and School Day as Data

August 22nd, 2011

MBA News Roundup: Application Tips From Top Admissions Officers, Greed at HBS, and Teaching Philanthropy

August 22nd, 2011

Welcome to another installment of Knewton’s MBA News Roundup! This week, check out articles on application tips for elite programs, why some students are unhappy with the curriculum changes at HBS, and how classes devoted to philanthropy are sparking conversation and innovation at b-schools.

1. MBA Admissions Tips From the Pros

Admissions officers from the top MBA programs lend some on-the-ground commentary of what makes an application shine.

2. MBA Advice I Wish I’d Known

A crowd-sourced compendium of what-you-should-knows from the MBA trenches.

3. Three MBA Pitfalls You May Not Have Thought Of

In case you’re tired of obsessing about normal business school-related concerns, The Globe covers some more obscure potential hazards.

4. Why Greed Is Still Incubated at Harvard Business School

HBS has made some noise about reforming its culture, but some students aren’t pleased with the move towards corporate beneficence.

5. Philanthropy Gains Eager Followers at Business Schools

An academic approach towards charity sparks interest and inspiration at some forward-paying b-schools.

 

Puritans and Parallelism on GMAT SC

August 19th, 2011

Last time I wrote about how some students place too great an emphasis on memorizing grammar rules. This misplaced emphasis can cause those students to eliminate answer choices that are grammatically and logically correct. Let’s look at a sample problem:

Jean-Michel Basquiat, who was a painter and a musician, created paintings both based on the pop-art works of Andy Warhol and Robert Rauschenberg, yet he rejected pop-art’s promotion of consumerism and embraced overtly political themes in his work.

A ) Jean-Michel Basquiat, who was a painter and a musician, created paintings both based

B )Jean-Michel Basquiat, the painter and musician, created paintings that were based both

C) Painter and musician Jean-Michel Basquiat, who created paintings based

D) Painter and musician Jean-Michel Basquiat created paintings that were based

E) Painter and musician Jean-Michel Basquiat created paintings based both

A grammar Puritan might focus on the “he” in the second clause of the sentence: “Does not the “he” refer to the closest male, Robert Rauschenberg? The sentence, though, is about Basquiat, so this sentence has an ambiguous pronoun!” The meaning of the sentence, however, is clear. Basquiat is the subject of the sentence and it is obvious that he, not Warhol or Rauscheberg, is the one who “rejected pop art’s promotion of consumerism…”. Also, neither the pronoun nor the other artists in the sentence are underlined, so we must look elsewhere for the error.

It is a tricky error to spot. The word “both” is a tell: we might have a parallelism error here. To have proper parallelism, we need this structure: “both A and B”, where A and B are grammatically equal. So we could fix the sentence thus: “both based on the pop-art works of Andy Warhol and BASED ON THOSE of Robert Rauschenberg.” But that portion of the sentence is not underlined. So how do we fix the parallelism problem?

Removing the word “both” actually does the job. Without “both,” the sentence no longer commits a parallelism error. It is now clear that Basquiat’s painting are based on one general source (“pop-art works”) of two different painters. Only answer choices C and D get rid of “both.” The full sentence has a “comma + FANBOYS construction” (“… , yet he rejected…”), so what precedes the comma must be an independent clause. Only D has a main verb, for the verb “created” in C is taken by the relative pronoun “who.” D is correct.

Next time, I’ll either continue with Sentence Correction or write about some difficult strengthening and weakening questions in Critical Reasoning. Cast your votes below!

College Readiness News Roundup: ACT Scores Show 3 of 4 Students Need Remediation

August 19th, 2011
Spring day on campus
Photo courtesy Tulane Public Relations on Flickr

Welcome to Knewton’s first College Readiness News Roundup. With college readiness a growing concern across the nation, we’re keeping track of the latest news, insights, and research on the issue.

1. ACT Takers Make Marginal Gains in College Readiness, but Achievement Gaps Remain

While the number of high-school graduates who met all four of the ACT’s college-readiness benchmarks rose this year, the gains were very small, and much progress remains to be seen. Only 25% of graduates who took the ACT met the benchmarks in all four subjects tested (math, science, English, and reading). Read more about the implications of these statistics in this article from The Chronicle of Higher Education. You can also download the ACT’s full report, “The Condition of College and Career Readiness, ” here.

2. Website Compares MI High Schools’ Readiness Success

The state of Michigan launched a website today, www.mischooldata.org, that will provide a way to compare how well each high school in the state prepares its graduates for college-level courses. According to this article in the Detroit Free Press, the site “will include first-ever information on how many students from each school go to college, how many earn at least a year’s worth of college credit within two years of graduation, and how many have to take remedial courses in college.” The site aims to increase transparency and support parents’ efforts to help their children succeed.

3. Fresh Approaches to Old Problem: Roughly 1 in 3 College Students Require Remediation

This Washington Post articles covers a few new solutions to the pressing college readiness problem in the U.S., such as integrating college coursework into high school students’ schedules and establishing group peer mentorship programs to help students learn from one another.

4. Report Cites Philadelphia’s Lead Role in Fixing Underperforming High Schools

“Charting New Territory: Tapping Charter Schools to Turn Around the Nation’s Dropout Factories,” a recent report from the Center for American Progress, cites Philadelphia and Los Angeles as notable examples of school districts that have chosen to turn their schools into charters into order to improve graduation rates. According to this article from the Philadelphia Inquirer, the report suggests that “charter conversions can boost college readiness and graduation rates.”

WTF is Startup Marketing?

August 18th, 2011

Welcome to our second installment of the WTF series, where experts explain something you’ve always wanted to know in terms you can understand. This week, check out WTF is Startup Marketing?, presented by Robbie Mitchell, a Senior Marketing Associate at Knewton.

Marketing is an indispensable part of any company’s strategy, but how does it really work? What makes marketing a start-up different? Watch the video below to find out.

10 EdTech Tweets You May Have Missed: 42 Digital Resources, 20 Curation Tools, Super-Connected Classrooms

August 17th, 2011

The State of Digital Education [INFOGRAPHIC]

August 17th, 2011

Fifteen years ago, “Amazon” was just a rainforest and “Kindle” was something to do with a flame. We fought traffic to go buy CDs, books, and movies. When we needed information, we lugged the encyclopedias out of storage.

Now, we get our entertainment through the Internet. We can download an eBook in a minute and Google any fact under the sun in a second. The Internet has revolutionized consumer culture — and it’s on the verge of doing the same with education.

With 30% of students in the U.S. failing out of high school, our education system is in dire need of change. Check out this infographic to learn how digital education is poised to transform the way our students learn.

Click on the image to view the full infographic — The State of Digital Education

Application Boot Camp: 7 Profile Weaknesses and How to Correct Them

August 16th, 2011

Going into the admissions season, you might feel that your undergrad GPA, your GMAT quant score or that ten-month resume gap you have from 2008 is an albatross around your neck. Don’t worry – even the most glaring of weaknesses can be addressed if you’re honest with yourself and take the proper steps to fix them.

1. Weak Quant Score.

If your GMAT Quant score is weak, you should look at the other areas of your profile that reflect your quantitative ability (coursework from undergrad and quantitative responsibilities at work are good examples) to see just how much that score will impact your overall candidacy. If your quant coursework is minimal and you have no quantitative work responsibilities, you may want to retake the GMAT and “kill” the Quantitative section – that is, score over 85th or 90th percentile, depending on the school. If, however, you pulled a 3.9 in your mathematics major, and for some reason, scored an 82nd percentile, retaking the GMAT might not be a high priority (if your verbal score is also decent).

Remember: Admissions officers look at your score to determine whether you can handle the coursework in b-school; they consider it a disservice to admit you if you are unprepared to succeed in their program.

2. Weak Verbal Score.

A high GMAT Verbal score is a good way to distinguish yourself in a pool of applicants who are likely quite gifted at math. In a conversation with Businessweek, Chicago Booth’s deputy dean indicated that high verbal scores are a good indicator of future success in business (natural given that business entails a certain level of communication and salesmanship). If your GMAT verbal score is low, you should look at other areas of your profile that reflect your verbal ability: your verbal coursework, your communication responsibilities at work (writing and presentations), your GMAT AWA score, and your b-school essays. The essays are entirely under your control, so don’t pass up the opportunity to really “own” them.

Remember: The following is a good metaphor to guide your essay writing–you need to accelerate from 0 to 60 mph immediately. Don’t waste any space with cliches, loose language, or generic statements that don’t mean anything.

Check out these articles for more guidance:

Are Your Communication Skills Strong Enough for an MBA Program?
7 Types of B.S That Won’t Work in Your B-School Essay

3. Minimal Quant Coursework.

This weakness is related to #1. If the extent of your quant coursework from undergrad is “Philosophy Logic and Language,” or the “History of Mathematics,” consider taking a self-paced online course in statistics, economics, finance or accounting, or an in-person course if you have the time. Make sure you get credit (and ideally a grade).

Remember: Admissions officers will look closely at your transcript and notice both the strengths and deficiencies of your coursework. You might be surprised at the extent to which mediocre grades can be forgiven if your coursework is exceptionally challenging.

4. Low GPA.

It depends on just how low your GPA is. If you’re hovering around a 3.3 or 3.4 (a bit lower than the average at a top 5 school), schools may overlook this area of your profile, particularly if you went to an Ivy League school or elected a traditionally rigorous major. If it’s lower than that, you might raise a red flag. Acknowledge this, but don’t let it derail you! Your job performance is an area which reflects continuous and sustained effort, like your GPA. So, if you’re excelling at work and have a brand-name company like Google or Apple on your resume, you’re on the right track. You can also alleviate concerns about your analytical ability by rockin’ the GMAT (scoring over 700 with a 40+/40+ split across the sections).

Remember: Be objective when you evaluate yourself. If your undergraduate grades are low, don’t make excuses. Just make sure your work experience and GMAT score are stellar.

5. No Promotions.

If there is no indication that you are performing well at work, this may be more a function of your employer or your company than your performance. It may be that you need to reposition yourself within the company or work on your professional “brand” a bit. Consider volunteering yourself for new opportunities. Stay late, take on more, and help others out. Occupy your ideal position and perform the responsibilities before you ask for a new title.

Remember: Your professional success is always in your control despite how helpless you may feel at times. Check out what Stacy Blackman has to say on the matter.

6. Schizophrenic Resume.

This is one of the easiest profile weaknesses to correct. If you’ve switched career goals several times or have glaring resume gaps, you need to connect the dots with an excellent b-school essay and memorable personal story. Unlike the other weaknesses on this list, you can easily turn this one into a strength by re-framing your professional history. Consider employing an admissions consultant if you’re having trouble with this.

Remember: Solid guidance from the proper mentors can work wonders. Check out my list of tips for non-traditional applicants for some ideas.

7. No Extracurriculars.

If your resume shows no extracurriculars from college on, get involved with something immediately. Your efforts don’t have to be abrupt or unnatural. Consider volunteering with your company, mentoring others in your industry, or officially joining a cause you believe in. If you are unable to boost your extracurricular profile in time for admissions this year, consider focusing your application efforts on schools that are known to be less discriminating in this regard.

Remember: The short answer part of your application (the part where you list your involvements in clubs from college on) isn’t busywork. It will be scrutinized by the admissions committee, so do a meticulous job with the form.