The Knewton Blog

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Favorite Videos from Other Companies in 2011

Posted in Knerds on December 27, 2011 by

Like any good startup, we’re always looking out for cool ways other businesses, be they big, small, new or established, are putting their public-facing image out on the web.

Here are five of my favorite eye-catching company-made videos of 2011…

1. Google Flight Search 

Sometimes, a very clear POV explanation of cool new features is more powerful than an over-edited, marketing-ish video.

2. Santa Uses Siri

Getting a celebrity to endorse your product never hurts.

3. Meet the Class of Twitter HQ

The greatest recruiting tool on earth? Showing the world that you work with a bunch of cool people.

4. FedEx Dominoes

Shocking to learn, but as it turns out, if you’re a huge company with a mega-advertising budget, you can make really cool videos!

5. Wistia video tracking

A perfect example of the “show and tell” style of marketing. Plus, I’m a huge sucker for stop-motion animation. (Click over to the Wistia homepage to check it out.)

Any videos we missed? Let us know!