Global education company Kroton taps Knewton to personalize test prep for the bar exam
São Paulo – (January 19, 2016) – Kroton Educacional Group today launches its first adaptive learning preparatory course with Knewton, the world’s leading adaptive learning company. Kroton created the Knewton-powered dynamic digital curriculum to help Brazilian students study for the bar exam.
Knewton-powered adaptive features are available within “Personalizado OAB 1ª Fase,” a preparatory course for the Brazilian bar exam created by LFG, Kroton’s prep course division. As students progress through the course, Knewton’s adaptive platform analyzes what each student knows and pinpoints gaps in knowledge. Within the course, Knewton provides tailored recommendations on exactly what to study next, helping more students master the material and pass the exam.
“LFG is the first Institution of preparatory courses using this technology. Our main goal is to empower students through an innovative approach that supports them in preparing for the Order of Examination of Lawyers (OAB) of Brazil, one of the toughest exams in the Brazilian educational system,” says Roberto Valerio, vice president of Undergrad DL & Centers Officer at Kroton. “Knewton offers an unrivaled level of data analysis and personalization. Together we can offer a truly adaptive learning experience to help more law students succeed on the bar exam.”
“Students learn in different ways and have a variety of individual needs, which Knewton addresses by analyzing vast amounts of student data, instructional content, and student interactions with that content,” said Jose Ferreira, founder and CEO of Knewton. “We’re pleased to team with Kroton, one of the world’s most respected education companies, to put our proven personalized learning technology to work for more Brazilian students.”
Kroton joins a growing list of top education companies around the world partnering with Knewton to personalize digital courses. Knewton has delivered more than 15 billion personalized recommendations to over 10 million students on every continent except Antarctica.
With Knewton, every student gets a more personal learning experience. Leading education companies around the world use Knewton to power digital course materials that dynamically adapt to each student’s unique needs. Knewton provides students with tailored recommendations for exactly what to study, teachers with analytics to better support each student, and publishers with content insights to develop more effective digital products.
Knewton was founded in 2008 and has offices in New York City, London, Tokyo, and São Paulo.
About LFG: Kroton’s Test Prep Division
LFG is a national reference in prep courses for public tendering and Order of Lawyers in Brazil exams. It also offers a wide portfolio of graduate school and legal courses in several areas of law.
With operations in all major cities in Brazil and more than 300 units, LFG provides courses in the following modes: telepresencial, satellite transmitted classes to the units; and online video classes that can be watched anytime and everywhere through a broadcast infrastructure similar to the ones owned by big television stations. The company owns 22 TV channels.
The LFG is a pioneer in offering prep courses via satellite in the legal area and is recognized by the high approval ratings in public tendering and in OAB exam. It is also known by the academic preparation of specialists in legal and business areas through graduate school courses (certificated by Anhanguera-Uniderp University). More than a million students have attended classes in LFG network, part of Kroton Educacional, the world’s largest educational group.
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